The Shilla Duty Free: Lunar New Year Promotions

The Shilla Duty Free, one of the world’s leading travel retail companies, commenced operations at Hong Kong International Airport (HKIA).

It’s a new experiential retail concept encompassing skincare, beauty, fashion and accessory products in an immersive environment. The first revamped outlet under Beauty&You was revealed at HKIA’s North Satellite Concourse on 3 February, and the remaining stores are scheduled for completion this summer.

To celebrate the upcoming Lunar New Year, Shilla is also pleased to present an array of in-store offers to ring in the Year of the Dog. Participating brands include Dolce & Gabbana BeautyBvlgariJurliqueCliniqueKiehl’sBiothermLancômeClarins, and L’Occitane.

The full list of offers can be viewed in the press release attached.


Travellers shopping at Beauty&You stores between February 1-24 will be greeted with a Lucky Card upon purchase of HK$1,500 or more to win up to HK$888 worth of cash vouchers. For every transaction of HK$1,500 or more with a UnionPay credit card, lucky shoppers will receive a special golden card for a chance to win the grand prize of HK$8,888 cash voucher. One card per transaction only.*


Spend HK$1,250 or more on Bvlgari products to receive a complimentary cosmetics pouch.*


Upon purchase of HK$1,800 at L’Occitane, shoppers may receive a complimentary gift set.*


Clarins presents a complimentary gift set and cosmetics pouch with every purchase of HK$1,500 and up.*



For every purchase of HK$2,500 and up at Lancôme, shoppers may receive a complimentary makeup and skincare gift set with a cosmetics pouch.*



Biotherm shoppers may choose from two complimentary gift sets (from the Biotherm Essentials or Biotherm Homme Force Supreme range) with purchase of HK$1,000 and up.*



Customers may spend HK$1,000 and up to receive an Ultra Facial gift set with a lucky pouch, and HK$1,500 and up for a free travel bag. All Kiehl’s customers will be gifted with a set of complimentary red packets.*


Dolce & Gabbana Beauty
Dolce & Gabbana delivers New Year’s greetings with a complimentary red packet set upon purchase of any Dolce & Gabbana fragrance, and a complimentary mini red couture pouch with purchase of anyDolce & Gabbana fragrance 75ml or above.*


Jurlique’s complimentary Lunar New Year gift set (cosmetics pouch and red packets) is exclusive to shoppers with transactions of HK$800 and up.*


Clinique collaborates with Finnish design house Marimekko to present a Lunar New Year limited edition Moisture Surge™ Hydrating Supercharged Concentrate, a water-gel hydrator that delivers a 179% moisture boost for instantly plumper, smoother skin. Now available at Beauty&You for HK$365/45ml.

shilla 9

*Offer available while stocks last

For high-resolution images of the gift sets, please access:

 For media enquiries, please contact CatchOn.

Nicole Koo         Tel: +852 2807 0233     Email:

Suzanne Lai       Tel: +852 2807 0299     Email:

Matthew Lai      Tel: +852 2807 1119     Email:


About The Shilla Duty Free

As an affiliate company of Samsung, The Shilla Duty Free is a leading travel retailer offering quality merchandise from over 500 world famous brands in fashion, jewellery, cosmetics, perfumes, watches, etc. The Shilla Duty Free currently operates three duty free outlets in Korea, one in downtown Seoul and Jeju and one in Incheon Airport. The Shilla Duty Free offers a “one-stop” shopping experience at Incheon International Airport ranging from cosmetics & perfumes, to liquor, tobacco, and fashion. The
operator’s first overseas downtown duty free store in Phuket, Thailand, reinforces The Shilla DutyFree’s commitment to global expansion. The new store offers more than 400 brands across cosmetics & perfumes, fashion & accessories, liquor, and so on. The Shilla Duty Free is continuing its global expansion by opening a new downtown store in Tokyo, Japan and by the recent winning of the Hong Kong International Airport cosmetics & perfume concession. The Shilla Duty Free, the first operator who runs the cosmetics & perfumes category in all 3 major hub airports in East Asia (Incheon, Changi, Hong Kong), will continue to deliver extraordinary duty free shopping experiences to travellers. Together with the grand opening of the HKIA stores and Incheon T2 cosmetics and perfumes store, The Shilla Duty Free is expected to become the world’s top travel retail operator in cosmetics and perfumes category.

The Shilla Duty Free continues to uphold its duty free offering in Changi Airport. With up to 140 cosmetics and perfume brands. The company boasts the largest collective beauty offering in Singapore with attractive prices up to 40% more affordable than in the city. The Shilla Duty Free also operates fashion boutiques in Changi Airport such as Bottega Veneta (Terminal 3), Victoria’s Secret, and two MAISON de CHRONUS watch boutiques (Terminal 3) at Changi Airport.

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