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Kathryn Bernardo: Newest endorser of Pepsi Philippines
Last February 8, the box office queen Kathryn Bernardo followed heart and joined the Pepsi Philippines family with her longtime love team partner Daniel Padilla. The Pepsi Taste Challenge was held at TriNoma Mall. Its a celebration for Filipinos’ love for cola and dares them to challenge their preconceptions through a taste testbin different cities around the Philippines, to find out whether people prefer the refreshing bold taste of Pepsi vs other cola brands. Aside from Quezon City, aevent will also take place in Cebu and Davao. “Kathryn embodies a refreshing personality which Pepsi represents. Like Pepsi, she has always been a crowd favorite. Kathryn’s amazi dedication to her craft…
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#PepsiPusoFest: A celebration of all kinds of passion with Pepsi Ambassador Daniel Padilla #SundinAngPuso
The most awaited #PepsiPusoFest has come! Last May 17, Pepsi held their #PepsiPusoFest at Market! Market! It was a fun-filled day with various games, activities and program that promotes “celebrating and pursuing once passion”. “Pepsi’s #SundinAngPuso campaign is all about encouraging Filipinos to pursue the things they have always wanted to do and to be confident in expressing themselves”, says Gutzee Segura, Pepsi Philippines Marketing Manager. “Through the #PepsiPusoFest, we wanted to give Filipinos an avenue to showcase their different passions and embrace whatever they do for the love of it.” The event became an avenue for everyone to express themselves freely for the love of different passion points through…
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BUM unveils its first-ever #BUMXPepsi Collaborative Collection
#BUMXPepsi is a collaborative, limited edition collection between the one of the most iconic global consumer brand—PEPSI and one of the country’s hottest streetwear retail brand—BUM. Indeed, the partnership will reflect BUM’s core silhouettes and trendy looks with Pepsi youthful appeal. The limited-edition line is all about self-expression and the ‘Live for Now’ moments. “The BUMxPepsi collaboration promises to be a beautiful collision of adventurous creations that would surely suit the discriminating taste of today’s generation. The capsule collection will reflect BUM’s core silhouettes and trendy looks with Pepsi youthful appeal. “It will be available today in all our boutiques and leading department stores nationwide,” says Nathan Luke Atienza, BUM’s…
